Hello. You are likely here because you need a B2C or B2B copywriter that specializes in health and wellness, supplements and remedies. No doubt you are looking for someone that is proven with articles, ads, blogs, ebooks, newsletters, sales letters, web pages, and white papers.

Whatever your reason for visiting my site, you want to know more about me before you hire me to write for you. If we were sitting face-to-face, chatting in your office, you’d ask me questions. Let me try to answer a few of those questions right here…

“What are your qualifications as a copywriter?”

I am an award-winning online marketing copywriter. With advanced training and certifications. Earned through specialized courses at American Writers and Artists, Inc.

I’m trained by some of the best and most sought-after copywriters in the business. People like Joshua Boswell, Bob Bly, Clayton Makepeace. Steve Slaunwhite, Katie Yeakle and Nick Usborne to name a few.

I am a published writer with Nutritional Outlook, the #1 award-winning nutraceutical magazine.

“Do you have a direct response, public relations, and copywriting background?”

Yes, I do. Marketing is my profession. That includes writing copy for my clients from ads and direct response campaigns. To ebooks and websites… and just about everything in between.

I plan and develop marketing campaigns for clients, too.

That means I build profitable marketing and media programs designed to reach their prospects in specific ways… ways that weave together encounters… to have a conversation with their prospect about the brand.

This gives me a unique insight. To write high engaging copy that builds trust with the prospect and persuades him or her to action.

I use proven techniques that return results like:

“Do you have experience in the health and wellness space?”

Yes. I have worked in the health and wellness field for over 15 years. A sampling of my clients includes Amano Enzymes, GNC, MegaFood, Natrol. Benexia® Chia Seed, CranMax™, Celadrin®. Lactium®, Perluxan®, Phase 2 Carb Controller™, TeaVigo®, and many others. A list of clients is here.

“What kinds of assignments do you handle?”

I specialize in writing direct marketing pieces, websites, landing pages. Sales letters, emails (short, long and series), ads. Ebooks, newsletters, press releases, special reports, sales sheets and more.

I am very familiar with FDA regulatory issues applying to copywriting and marketing.

“Do you offer consulting services?”

Yes. I offer a flexible suite of services including consulting, that are customized to meet your needs. You can use one or any combination of these services. You can find a description of my services and investment here.

“Your fee schedule lists a price for a ‘copy critique.’ What’s that?”

A copy critique is an objective review of an ad, email marketing campaign, landing page, newsletter or web page. You give me an existing piece or a draft of copy in progress, and I critique it. I tell you insights on what works, what doesn’t work. What you should change and how to change it. I don’t write or rewrite the copy.

A copy critique is a good way to sample my direct response copywriting services. It is less cost than you’d pay me to write the copy from scratch. If you want me to assess your marketing program, my consulting services can provide a more comprehensive analysis for you. I often find ways for you to get a better return on your investment, many times up to 60%.

“Speaking of money. What does it cost to hire you for a project?”

Copy written in a way that engages with your audience boosts your sales online and offline. It’s another device in a business’ marketing toolbox.

Copywriting has a conversation with your customer in places you can’t be… one-on-one. Building high-trust, ready-to-buy relationships with your top prospects. Like hearing a friend talk enthusiastically about one of his favorite products or services.

If you want to build your brand reputation, boost your sales. Improve marketing ROI, or grow market share. Then copywriting equates to a well-spent advertising investment. A schedule of my services and investment is here.

“Who are your clients… and what do they say about your copy and counsel?”

A list of clients and a testimonial sheet are here.

“How long will it take you to write my copy?”

Typically, you’ll receive the first draft in 10-14 business days, depending on the project size and scope. For small projects, you’ll receive the first draft in 24-48 hours.

When you get the first draft, please review it carefully. Also, have any applicable team members review it. The most important thing at this stage of the game is making sure that the tone, message, and offer are right. We’ll fine-tune during the second draft … and third draft, as needed.

“What happens if we want you to revise the copy?”

I revise the copy as many times as needed for your approval process.

After you review the initial draft, it is likely that you’ll want some things changed.

I will review all your suggested changes within 24 hours of you submitting them to me. I will make my adjustments within 2-4 business days, depending on the breadth and complexity of your suggested changes.

In all cases, I recognize that these are your customers and will defer to you as much as possible.

Sometimes, there are cases where my clients make suggestions that I know will not work and will hurt profits. In those cases, you can expect me to be bold and direct in my feedback. When clients insist on changes that I feel will not work, I always recommend a simple A/B split test. Let the market vote.

After the first round of changes, there may be some additional fine-tuning needed. You can be confident that I’ll gladly work with you until you are delighted with the copy. In most cases, my clients find that one review volley is enough. When more are needed, it is usually just one or two and the process goes quickly. Typically, we can get to a final copy within 1-3 business days.

“How do I order from you?”

You can email me at cindy@cindyreedmarketer.com. Tell me about your project. Describe your vision for the outcome (1 or 2 sentences is fine for this). What audience do you want to reach? We’ll set up a free 30-minute consultation. Together we’ll come up with a roadmap to success to fit your business needs.

Drop me an email, and let’s get started now.

To your success,

Cindy Reed

P.S. You’re welcome to get in touch with me by phone, too. If you have an immediate need, call me right now at 386-576-7262. There is no charge to discuss your project with you and give you an estimate.